What makes us different from other retailers and wholesalers
and why do we say
" We put people first our profits second"?

Sabirian is a trendsetting Importer and Online Retail and Wholesale Fairly Traded Jewellery, Gifts and Home-Wares shop, offering first-rate fair trade products, exceptional pricing and first class customer service.


We’re a community interest company (social enterprise) made up of innovators and forward-thinkers, with the drive and wherewithal to constantly update and improve your online wholesale shopping experience.

Sabirian is a trading division of Community Action Isle of Wight. All of the surplus / profit that is made is reinvested back into Sabirian in order to support artisans and small scale producers around the world whilst also supporting charity projects and community inititatives here on the Isle of Wight.

Whist Sabirian is still a relatively young business we have a strong ethical policy at its core. We aim to buy from artisans and small scale producers who use largely natural materials and traditional techniques to produce the most beautiful, luxurious and interesting items.


Where possible we source direct from artisans, families and craft villages around the globe giving them the best prices. 

We believe that the best way to reduce poverty is through trade by supporting marginalised artisans and small producers, with the aim to help artisans, workers and their families move from income insecurity to economic self sufficiency. The manufacture of goods for Sabirian.com generates income for the local community both abroad and here in the UK and we hope that these benefits should enrich the quality of life of the local community.

The majority of our products are classed as fairly traded, however, a small amount of products we sell are described as ethical.


Whilst we try to only purchase products that are Fairly Traded, some products we buy because of their ethical credentials. We use the words ‘ethical’ because whilst the supplier has not yet reached the highest standards of Fair Trade, we are happy that they trade in an ethical manner where staff are treated fairly, paid at the market rate, the workplace is safe and there is no exploitation of women or children. 


A personal message from Ian, CEO and founder of Sabirian / Ethical Wholesale

So, why do I say "We Put people First, Our profits Second"

For a while I have had a vision of a social and just society and economy. 

I believe, here at Sabirian / Ethical Wholesale that we have 2 main missions, one is to try and help reduce poverty through trade, "Fairly Traded" our other mission here on the Isle of Wight is to help the local community, by running projects, community initiatives, training and work programmes for those that are disadvantaged or have a learning disability or mental health issues, ex-offernders and so on, with the aim of offering training, work experience and sustainable employment. This is funded through our business activities.

We have teamed up with a local training provider and work closely with other third sector organisations to work towards our missions. Until we as a local community and employers change the way we work with disadvantaged individuals we will always have societal problems.


Here on the Isle of Wight Sabrian / Ethical Wholesale is trying to change that, through trade, training and employment programs and opportunities.

For more information about the 10 principles of Fair Trade that we follow click the link below: